As you progress in your keyword research, you’ll soon find the need to organize keywords as your lists get longer and longer. As you do, you’ll be concatenating one keyword with another to form longer keywords. (One example is to merge the names of your products with our list of buy cycle modifiers to create […]
Category: Tool Reviews
Review: Wordstream Keyword Research Tool
As you start to gather large quantities of keywords and searcher demand data, you will need a quick way to cluster them into niches. You will also want to separate them into ad groups to ensure they match the ad copy they are associated with. The team from Wordstream has developed a powerful tool that […]
Review: Microsoft SEO tool
The Microsoft SEO Toolkit helps web developers, web server administrators, and their SEO teams to improve the overall performance of their website in search results by integrating tests and best practices directly into the IIS platfor–or installed on your Windows computer. Unfortunately, since it is a Microsoft product there is not a Mac version. […]